stadium_logo_jtm_stor_white

A dynamic retargeting campaign for a webshop from Sweden

stadium_logo_jtm_stor_white

A dynamic retargeting campaign for a webshop from Sweden

stadium_logo_jtm_stor_white

A dynamic retargeting campaign for a webshop from Sweden

Agency
Xaxis Sweden

Agency
Xaxis Sweden


Categories
Retargeting, Retail, Fashion

Categories
Retargeting, Retail, Fashion


Dynamics
Smart LemonPI PIxel

Dynamics
Smart LemonPI PIxel

About the case

About the case

The Challenge

Creating a retargeting campaign without the look and feel of traditional  retargeting advertising

The Challenge

Creating a retargeting campaign without the look and feel of traditional  retargeting advertising

The Strategy

Keeping the design close to the website and brand guidelines. Every banner has a different layout each time it is displayed and the consumer gets retargeted with the products they are interested in, according to the brand guidelines.

The Strategy

Keeping the design close to the website and brand guidelines. Every banner has a different layout each time it is displayed and the consumer gets retargeted with the products they are interested in, according to the brand guidelines.

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Gather information from the client’s website based on consumer behaviour

Retargeting

Retarget the consumer with the
products they are interested in

The Results

Dynamic Creative drove

%

higher CTR
than traditional creatives

Dynamic Creative drove

%

higher conversion
than traditional creatives